They had high churn and a static UI. We built a one-screen app with live status logs.
UX Strategy and design
We moved from a static interface to a one-screen app with live status logs, giving users instant visibility into their data protection.
Web design & development with no-code in 3 months
Revamping ProBackup: Rebrand, Webflow Website & App Experience
ProBackup provides automated backups and recovery for popular SaaS platforms like Airtable, Monday.com, and ClickUp. We partnered with them for one year to evolve their marketing presence and core product experience
Strategic Design & Iterative Development
By structuring our work into focused design sprints, we ensured efficiency and adaptability.
Website Redesign & Strategy
We dedicated three months to analyzing and rebuilding the sign-up journey. By removing unnecessary steps and introducing trust elements at critical decision points, we made the connection process feel safer and more intuitive, which directly improved client retention.
Onboarding Funnel Optimization
We dedicated three months to analyzing and rebuilding the sign-up journey. By removing unnecessary steps and introducing trust elements at critical decision points, we made the connection process feel safer and more intuitive, which directly improved client retention.
Core App Transformation
We replaced the static, multi-page app with a one-screen architecture. We introduced an interactive, live status log that shows backup progress in real-time. This allows users to manage multiple backup apps and check the health of their data instantly without digging through menus.
From Website Redesign to a More Engaging App
Real-time monitoring
The live status log replaced static tables, giving users immediate visual confirmation that their data is being backed up. This removed the "black box" feel of the previous version.
One-screen management
Collapsing the product into a single screen allowed users to manage multiple SaaS backups from one place, significantly reducing the time spent on routine status checks.
Lower churn
The combination of a clearer onboarding flow and a more dynamic product interface led to higher completion rates and improved long-term retention.
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